Dental group raises thousands for Alzheimer’s

by Toni Dowling

Wednesday, December 18th, 2019

Clyde Munro donates £2036 to Alzheimer Scotland and commits to Dementia Friends program

PR experts image of donation sum

SCOTLAND’S fastest growing dental group has helped raised more than £2000 for Alzheimer Scotland at its third annual Clinical Conference.

The industry renowned event organised by Clyde Munro, saw a number of its dental labs donate prizes for a silent auction dedicated to raising money for the charity.

The amount donated by kind-hearted conference attendees was matched by Clyde Munro at the end of the evening, bringing the total raised to £2036.

Jim Hall, Founder and Chief Executive of the Clyde Munro group, said: “This is a cause that really resonates and this was especially evident with the manner in which our generous colleagues and friends donated.

“Our Clinical Conference doubled in size this year so we immediately saw the opportunity to raise a considerable amount for Alzheimer’s Scotland.

“We hope that delivering a donation of this size will make a difference to the great work Alzheimer Scotland is doing and have a big positive impact on those living with the condition – as well as friends, families and carers.”

Earlier this month, Clyde Munro partnered with Alzheimer Scotland to become the first dental group in Scotland to commit to having all of its 160 dentists and more than 320 employees become recognised Dementia Friends, an initiative run by the charity.

With more than 90,000 people in Scotland living with dementia, Alzheimer Scotland started the Dementia Friends movement with the aim of educating the same amount of people in understanding the condition and the real challenges people living with dementia face.

The 36-practice strong dental group will also be the first to roll out the initiative to all of its 280,000 patients across Scotland, offering them the opportunity to become Dementia Friends through their registered practice.

Jim added: “Our commitment to enrol all of our staff in becoming Dementia Friends is already helping us to engage with the thousands of people who currently live with dementia including a number of our patients living with the illness.

“Dementia is a condition that affects so many people across Scotland. By working with Alzheimer Scotland, we hope to gain a much wider understanding of their work and learn what else we can do to support them.

“We strongly encourage other dental practices and indeed, any business to join the initiative and come on board as Dementia Friends.”

Gail Doran, Lead Locality Fundraiser from Alzheimer Scotland, said: “On behalf of Alzheimer Scotland, I wish to thank everyone at Clyde Munro for all their fundraising and support. With over 90,000 people living with dementia in Scotland, and a rising number of people receiving a diagnosis, it is the biggest public health priority of our time.

“All funds raised will help ensure that Alzheimer Scotland can continue to provide a diverse range of dementia-specific activities, support and care for people across Scotland, aiding to our mission that nobody should face dementia alone. If you have any questions about dementia call Alzheimer Scotland’s Freephone 24-hour Dementia Helpline on 0808 808 3000.”

Clyde Munro is an entirely Scottish-based and Scottish-focused dental group, founded by Jim Hall in 2015 with the acquisition of seven practices. Since then, it has enjoyed rapid growth through acquisition.

Its ambition is to become Scotland’s “local dentist”, operating an expanding network of family dentists across Scotland, with each devoted to providing the best dental care, while reflecting the needs and character of its community, including remote and rural areas.

With further expansion planned, local practices retain the names and identities they have built over many years, while enjoying the benefits of being part of a bigger group. It is building a reputation for investing in patients, communities, training and in the advances of digital dentistry.

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Toni Dowling of Edinburgh PR agency, Holyrood PR

Toni Dowling

Senior Account Executive, Toni Dowling, is a part of the award-winning PR agency, Holyrood PR - based in Edinburgh, Scotland.

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