CALA HOMES IN TWO DAY COVERAGE LANDSLIDE

by Ross Stebbing

Friday, March 13th, 2015

06 MAR The Herald Scotland's Homes PG 14 FULL PAGECALA coverage has been unstoppable this month, with the UK’s most upmarket home builder taking up residency in most of Scotland’s national publications.

The coverage success for CALA saw the luxury property developers land seven national press features in just under two days.

Firstly, Livingston’s Murieston Gait development secured a half page feature in The Herald Scotland’s Home supplement, and a further feature on Scotland’s Homes Online. Both features showcased the development as the perfect choice for potential buyers who want to land their dream property, without having to pay the city price tag.

Next up, Trinity Park’s Cumberland showhome also secured a full page feature as part of a double page for the06 MAR HERALD LUXURY HOMES PG24,25 CROP Herald’s prestigious “Luxury Property” supplement – pitting the contemporary interiors of the home against more traditional designs, showing the versatility of CALA properties.
The Cumberland showhome, at Trinity Park, also landed a feature in this months edition of Edinburgh Life, perfect for targeting local house hunters looking for their dream home.
Lastly, CALA’s St Mary’s development in Perth, scored a half page in prestigious paper The Press and Journal. The newspaper  has a circulation of around 05 MAR Press and Journal PG 47 FULL PAGE65,000 copies making it the most-read broadsheet newspaper in Scotland reaching even more possible buyers.
St Mary’s in Perth also landed a fantastic feature in the Scottish Daily Express, attracting a huge readership to the development and positioning Kinnoull Hill as a new hotspot,  surrounded by the beautiful backdrop of the award-winning Kinnoull Hill Woodland Park.
The development offers a selection of four and five bedroom detached properties from the award-winning Signature Range, with prices starting from £445,000.
This coverage was achieved as part of a long-standing campaign with CALA Homes – reflecting the ongoing work of the team at Holyrood and their dedication to finding stories at the heart of every business.

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Public rleations agency account executive Ross Stebbing

Private: Ross Stebbing

As part of the expert PR team at a fast-paced Scottish public relations agency, Ross Stebbing works on diverse clients in sectors including film and media, construction, healthcare and logistics. While he delivers PR in Edinburgh, his results appear in newspapers, magazines and websites all across the UK and beyond.

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