Consistent coverage for committed care

by Emma Lourie

Friday, October 25th, 2019

After nearly 500 years of combined service, there’s no signs of letting up for Bield

Consistent coverage for committed care

This year’s Bield annual general meeting sparked an incredible amount of media coverage for their promise of further commitment to improving the lives of Scotland’s older people as their staff are now celebrating nearly 500 years of combined service.

Bield has revealed it remains focused on continuing to bring innovative changes to housing and care services to underline its commitment to improve the lives of Scotland’s older people.

Dedicated staff at Bield – who together can boast nearly 500 combined years of service – have been recognised for their outstanding contribution to the leading housing and care provider.

Sharing the good news of the sheer commitment of Bield with key housing publications and local press attracted a mass of positive media coverage. Some of the key highlights included:

  • Total opportunities to see: 66,058.
  • Over 20 pieces of coverage in trade, regional and local media.
  • Prime local coverage in a variety of titles such as, North Edinburgh News, Paisley Daily Express, The Falkirk Herald, and the Cumnock Chronicle.
  • Coverage in industry-leading titles such as, Scottish Housing News, Housing News Today, The Carer, and the Scottish Federation of Housing Associations.

You can read the original AGM release in full here, and the original story on Bield’s combined service milestone here.

STORIES TOLD IN THE RIGHT WAY TO THE RIGHT AUDIENCES CAN TRANSFORM YOUR PUBLIC PROFILE. 

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Emma Lourie is an Account Executive at Edinburgh Public Relations agency, Holyrood PR in Scotland

Emma Lourie

Account Executive, Emma Lourie, is a part of the award-winning PR agency, Holyrood PR - based in Edinburgh, Scotland.

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