Life’s a Beach for Bell Ingram Thanks To Property PR Success
Wednesday, June 21st, 2017
on behalf of Bell Ingram
Coast To Coast Coverage For Waterfront Homes Shows We Really Do Love To Be Beside The Seaside
A HOME with a view is always desirable – but it pales in comparison to a coastal property set right on the shores of the west coast of Scotland.
So when our client Bell Ingram launched not one but two ideal summer properties to the market, we knew they would be irresistible to the press and homebuyers alike.
First up was West Glen – a unique period home with shore frontage, a jetty and panoramic views over the Kyles of Bute.
This stunning, six bedroom property is located in a National Scenic Area in the quiet waterside village of Tighnbruaich in Argyll and Bute. It dates from around 1860, is of traditional construction and is set in around 13 acres of land.
To add to the whole attractive package, West Glen has a detached two bedroom cottage in its grounds – offering the buyer the not to be missed opportunity to reap the benefits of additional income via holiday letting – as well as a large boathouse and a variety of outbuildings.
The second unique property was Arinthluic, a cosy farmhouse set directly on a white, sandy beach.
This is a traditional, three bedroom island house set in 48 acres of private grounds, boasting direct access from its garden to the sandy beaches, sheltered moorings and turquoise water of the Isle of Coll.
The Isle is a Dark Skies island with no light pollution and is renowned for its tranquility, so this idyllic estate offers the perfect opportunity for buyers dreaming of a move to the coast for endless, lazy summer days.
To ensure these rare properties reached as many househunters as possible, we drafted two engaging press releases highlighting all the benefits of life by the sea.
As experts in the field of property PR, we had substantial success promoting both homes far and wide, with the story appearing across a total of 14 publications and creating a staggering 5,686,940 opportunities to see.
- Widespread national coverage in The Guardian, The Metro, The Scotsman, The Sun, The Times (Bricks & Mortar), The Week, Daily Express and The Herald
- Key online and print coverage in the Press and Journal and Deadline News
- Great coverage in national Sunday papers including The Sunday Post and Sunday Express
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