Banish those Blue Monday woes – with these five uplifting stories
Monday, January 21st, 2019
on behalf of Holyrood PR
Need cheered up on this most depressing day of the year? Fear not. Our award winning PR agency has just the tonic
BLUE Monday. For a generation raised in the 80s that phrase brings back memories of the seminal New Order track and trying to dance like a robot.
But 35 years later it has taken on an entirely different meaning for a new generation – to describe the most depressing day of the year.
Researchers have identified the third Monday in January as the biggest downer in the calendar. Though others claim it is little more than the ongoing legacy of a clever PR stunt from years ago to help a travel agency boost holiday sales
What is not in doubt is that, on top of the usual post-weekend-back-to-work blues, many people have reason to feel gloomier than usual. As well as dealing with miserable weather, our wallets are still hurting from the festive period pounding, it’s a painful five week month – and it can seem there’s not too much to look forward to until the distant summer holidays.
So, to help cheer you up this Blue Monday, the Holyrood PR team have pulled together a list of upbeat, cheery, smile-inducing and otherwise feelgood stories and pictures from our own archive.
Go on, give yourself a break, take five minutes to check out these posts and remind yourself that there’s still plenty to feel positive about.
ONE– Call it puppy love
If there’s anything more likely to raise a smile than pics of adorable puppies, then we don’t know what it is.
So feast your eyes on this picture gallery of these fluffy cuties, who are destined for a future as working sheepdogs.
As well as an excuse to coo and say “awwww”, this is a story with serious message, as one of our clients stepped in to help secure the future of a sheepdog trials in Scotland, part of a much-loved countryside tradition.
TWO – Love Trumps Hate
If ever there was an inspiring love story it is that of John and Edith Mackay.
The former commando met the Hungarian refugee after his unit liberated her and group of other Jewish women who were being transported to Nazi concentration camp.
At a dance in a village hall to celebrate the women being saved, shy John was rebuked by Edith for sending a pal to ask her to dance, instead of asking her himself. That was the start of an enduring love story.
We caught up with them in Dundee care home where they were celebrating their 71st Valentine’s Day together.
THREE – Let there be moo-sic
Legendary Scottish ice cream makers Mackie’s of Scotland came up with unusual research – to test if serenading dairy cows with country music would lead to more contented animals and increase milk yields.
The move coincided with Mackie’s sponsorship of the Doricana music festival and founder Colin Clyne was only too happy to oblige by playing his guitar for the cows in this amusing series of photographs.
FOUR – The kids who fly to swimming lessons
Splashing about in a local pool with friends while learning to swim is a staple of childhood.
But for one group of Scottish kids, getting to regular lessons is also major triumph of logistics.
The youngsters from remote Fair Isle have to charter a PLANE to get to their pool lessons on Shetland, all thanks to Scottish Swimming’s National Learn to Swim framework in partnership with Scottish Water.
Check out this story – and you should never feel bad about dragging yourself out of bed to take your regular excercise.
FIVE – Blast Off
Timely indeed. One of the most widely shared stories in the media on this particular Blue Monday is the tale of a legendary British rocket making an amazing homecoming.
Black Arrow was the first British rocket to reach orbit. But when it made its planned return to earth in the Australian Outback it was left to rust at the remote crash site.
Now it has been brought home thanks to Scottish rocket developer and satellite launch specialist, Skyrora.
If that wasn’t good news enough, Skyrora is firmly putting Scotland on the map as a space centre for the future.
We’d love to help your business celebrate every Monday with a big smile – by delivering a PR-focused boost to your bottom line
Getting in touch with us couldn’t be easier. Phone us on 0131 561 2244, or take a few seconds to fill and submit the simple form below and we’ll get straight back to you:
Scott Douglas is the co-founder of the multi award-winning Holyrood PR, renowned public relations agency in Edinburgh, Scotland.
As well as providing expert PR services in Scotland and the UK, the former journalist heads a team which offers a host of other professional media services.
Those include crisis management PR, photography for business PR, affordable business video, social media campaigns and strategic content planning and delivery for businesses of all sizes.
Wednesday, January 29th, 2020
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