Announcement of Hotel Expansion a Smooth Operation for Surgeons’ Hotel

by Chris Fairbairn

Thursday, September 7th, 2017

Extensive coverage across all levels for Ten Hill Place thanks to our Edinburgh PR agency

Edinburgh PR agency RCSEd Ten Hill Place Edinburgh Holyrood PR
AN £8.5million expansion of a popular, charitable Edinburgh hotel has resulted in a suite of positive cuttings for our client, the Royal College of Surgeons of Edinburgh (RCSEd) Commercial Enterprises. 
Our work delivered the following highlights:
  • 20 cuttings to date reaching 364,028 potential readers
  • Impressive print features in The Scotsman and The National, with those articles also going on corresponding websites
  • Industry coverage across Meetings, Incentives, Conferences and Events(MICE) titles, including in The Caterer, Boutique Hotelier and Incentive Travel
  • Important further business coverage, in Insider, DailyBusiness, SBNN and ScotlandB2B
  • Local feature in Edinburgh Chamber of Commerce’s website

This important success story reached a number of crucial outlets, with MICE titles important for conference organisers and business tourism.
Similarly, with a number of business travellers using the hotel for its central location, coverage in key corporate titles is of real importance to RCSEd and we ensured that when we told this story, we reached a large number of the key readers.

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Chris Fairbairn of Scottish public relations agency, Holyrood PR in Edinburgh

Chris Fairbairn

Chris Fairbairn is an Account Director with award-winning public relations agency Holyrood PR. He is part of an expert PR team delivering PR services to a wide range of clients from headquarters in Edinburgh, Scotland.

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