How a team of pub and restaurant PR experts gave Thai Express Kitchen a mouth watering online boost
RESTAURANTS face a fiercely competitive landscape – where having the right social media profile is almost as important as quality of the food.
Indeed, capturing the attention of the right influencers – usually bloggers or Instagrammers – can be the making of a restaurant and help drive major footfall.
So, when the entrepreneurs behind innovative venue Thai Express Kitchen asked us to help them with their social media profile, we knew it was a big responsibility.
Happily, we delivered a host of top quality content that drove exactly the results they were looking for, with just one month of activity delivering these stellar results:
- 14 posts; 155 stories
- 55,088 impressions
- 11,978 accounts reached
- 2,396 profile visits
- 261 accounts engaged
- 198 new followers
- 184 website clicks
In addition to organic grid posts, our digital specialists created a paid post to coincide with the launch – generating valuable traffic just in time for Thai Express Kitchen opening its doors. The paid post generated the following results in just three days.
- 9,192 people reached
- 229 profile visits
- 15,337 impressions
Check out this colourful gallery of the eyecatching social content we delivered:
Restaurant makes a splash on social media with high-quality visuals
Our digital team had tremendous fun getting creative with the Thai Express Kitchen’s social media – drafting regular content counting down to the launch.
We made sure to optimise organic posts to ensure the maximum possible reach – targeting the restaurant’s current following but also potential customers around the Edinburgh area.
Through timing our paid post to coincide with the launch, we increased the account’s local reach, getting the brand in front of thousands of additional potential customers.
For more information about Thai Express Kitchen at St James Quarter, visit: https://thaiexpress.co.uk/ or follow us on Facebook and Instagram
Are you looking for an award-winning PR agency to help your business expand?
Getting in touch with our team of pub and restaurant PR experts couldn’t be easier. Simply give us a call on 0131 561 2244 or take a few minutes to fill in the form below and one of our pub and restaurant PR team of will get straight back to you:
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