A campaign to promote medical tourism between Scotland-Norway has achieved PR success in Edinburgh

by Raymond Notarangelo

Monday, July 6th, 2009

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A major event in Edinburgh to promote a new direct travel link from Scotland to Norway and to highlight the first opportunities for ‘medical tourism’ between the two areas has been featured in the Mail on Sunday.

Visit Haugesund & Haugalandet, together with Scanhealth Scandinavia, approached Holyrood Partnership PR in Edinburgh to showcase the attractions of the region – both for tourists, conferences and events seeking an exciting new destination and for people who are looking for quick and affordable private medical treatment.

The opening of the link comes as a new direct, low-cost, 90-minute Ryanair flight from Edinburgh to Haugesund launches on July 4.

The region of Haugesund, on the south west coast of Norway, is known as ‘Homeland of the Viking Kings’ and is credited as being the birthplace of Norway and the gateway to the country’s stunning fjords.

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