Philanthropic initiative puts local charity in full focus thanks to Edinburgh PR agency










A FITTING partnership between a luxury property developer and dedicated children’s charity has been captured in a vibrant photoshoot from an Edinburgh PR agency.
We know the power of the perfect photo, so as soon as our team heard about the partnership, we got to work in organising a photocall to mark the occasion.
The collaboration between the developer and Edinburgh Children’s Hospital Charity (ECHC) comes as Square & Crescent starts work to restore the former Children’s Hospital site into a portfolio of bespoke apartments and townhouses.
The dynamic photos show Lesley Coyle, Mhairi Howden and Thea Davis of Square & Crescent, alongside Victoria Buchanan and Kate Dixon of ECHC, posing at various locations around the Royal Hospital for Children & Young People at Little France.
ECHC’s former headquarters is one of the buildings being converted in the development, and the photography highlights Square & Crescent’s dedication to supporting the link with the charity.
PR photography was essential for the success of the story, as not only did it visualise the partnership in an eye-catching way, but also created a connection with the audience, showing exactly where the charitable work will have its biggest impact. It perfectly underpinned Square & Crescent’s commitment to supporting the vital work of the charity.
Square & Crescent is an Edinburgh based developer that provides bespoke housing across the city. Its Royal Meadows development is set for completion at the end of 2025.
Read the full story here:
Top Edinburgh developer announces fitting charity partnership
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