Working Through The Pain To Obtain Coverage

by Laura Berry

Friday, December 10th, 2010

Evening News physio coverageA leading Edinburgh physiotherapist has shown that PR Scotland is not as painful as it sounds.

Kirsten Lord from the Edinburgh and Glasgow Physiotherapy Centres, has commented on a grwoing trend of Scots working through the pain barrier in fear of losing their jobs.

Picked up by popular Edinburgh daily the Edinburgh Evening News, the article shows how employees are refusing to take time off amidst a competitive job market and a recent recession.

Kirsten who has over twenty years experience in the physiotherapy proffession, has noted that she is frequently treating people who have ignored the warning signs of conditions such as repetitive strain injury, back pain and neck pain.

The centres in Edinburgh and Glasgow specialise in pain relief, using a combination of therapies including physiotherapy, osteopathy, deep tissue massage and alternative therapies, to tailor a treatment programme to the needs of the individual.

Kirsten and her team of high qualified staff work holistically and take a personal and hands on approach to physiotherapy and pain relief.

More information can be found on The Edinburgh Physiotherapy website.

The full article can be read in the Scotsman online and was secured as part of a sustained PR and social media campaign carried out by the Holyrood Partnership.

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