New Housing Hot Spot Grabs Coverage

by Ross Stebbing

Tuesday, March 3rd, 2015

Scotsman Media Coverage Continuing one of CALA‘s most successful months for coverage after a four page spread in Scottish Woman, and page features in the Metro, National Daily Express and Herald – CALA landed yet another double page.

The successful coverage was achieved for CALA this month after a luxury property developer noticed Perth’s Kinnoull Hill; a new emergent hotspot in Scotland.

CALA Homes recently launched its’ St Mary’s Gardens development in the sought after area of Perth, created on the land adjacent to St Mary’s Monastery.

The transformation of the six-acres site is one of the most significant developments in Kinnoull for more than 10 years, delivering much needed family homes in the sought after location.

CALA Homes CALA Homes‘ (East) Sales and Marketing Director, Sarah Stanger was surprised by the volume and geographic spread of house hunters making inquiries about the luxury homes.

This significant development picked up coverage in the Scotsman where it featured over a two page spread.With a readership of 93,098 and a circulation of 26,283, the new development by CALA Homes achieved a mass amount of awareness.

The two page spread also featured images of the site and inside one of the prestigiousCALA Homes Master Bedroom homes showing off the four and five bedroom detached properties with open plan kitchens/family rooms, bedrooms accompanied by en-suits and built-in-wardrobes.

Each home has been created to offer prime family living.

To find out more about Scotland’s newest housing hotspot, click here for the original press release. 

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Public rleations agency account executive Ross Stebbing

Private: Ross Stebbing

As part of the expert PR team at a fast-paced Scottish public relations agency, Ross Stebbing works on diverse clients in sectors including film and media, construction, healthcare and logistics. While he delivers PR in Edinburgh, his results appear in newspapers, magazines and websites all across the UK and beyond.

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